
The Silent Killer of Scaling Businesses: How Fractional CFOs Cure Revenue Blindness Before It’s Too Late
Growth-stage startups often develop a dangerous condition we call revenue blindness—an overfocus on top-line growth that obscures deteriorating unit economics, hidden customer concentration, and cash flow risks.
Like a car’s check engine light ignored until the engine seizes, the warning signs are visible early to those who know where to look.